After a thorough pitch process, elho has selected media and performance agency STROOM. elho is a thriving family business with over 60 years of experience in creating 100% recycled plastic designer plant pots and accessories that make growing, cultivating, and harvesting plants easier while enhancing both indoor and outdoor spaces. Based in Tilburg, the company is now ready for the next phase of its brand growth. The decisive factor in choosing STROOM was its strategic expertise and holistic approach to branding and performance.
elho’s mission
elho’s mission is to connect as many people as possible with nature. The company achieves this by designing and developing beautiful plant pots, using 100% recycled plastic wherever possible and generating its own wind energy. Through continuous improvement, elho has grown into the European market leader and a pioneer in sustainability.
100% elho + 100% STROOM
Claudie Godrie, Head of Marketing, said: "STROOM excels in strategic thinking, particularly in balancing branding and performance, and seamlessly aligning these with elho’s growth ambitions. Their sharp insights and forward-thinking approach give us the confidence to further strengthen our position."
Matthijs Kloezeman, Client Service Director at STROOM, added: "It is a privilege to collaborate with an innovative brand like elho. During the pitch process, we were drawn to elho’s clear vision and ambitious growth plans, which inspire us to apply our expertise at the intersection of branding and performance. We are incredibly excited to contribute with enthusiasm and energy to elho’s next phase of growth."