Dennis Lensen new Head of Media Investment
As of May 1, Candid has appointed Dennis Lensen as Head of Media Investment. In this role, he succeeds Michel Frank (64), who has decided to leave the company after a valuable period at Candid. Lensen will be responsible for the strategic and operational management of all media investments for Candid’s agencies and its proprietary […]
Magioni Chooses STROOM as media-performance agency
Magioni, the innovative food brand focused on healthier and more nutritious meals, has selected STROOM as its partner to further develop the brand. Following a pitch, Magioni opted for STROOM’s creative and strategic approach, which will support them in achieving their ambition to expand the brand in 2025 and 2026. Magioni: better and tasty food […]
Modern Citizens appoints Toprak Özturan as Managing Director
Modular agency Modern Citizens today announces the appointment of Toprak Özturan as Managing Director of Modern Citizens NL. Özturan will report directly to CEO, Matthew Robinson and will be responsible for leading the agency’s Netherlands division, driving innovative content strategies, social-first campaigns and digital engagement across key accounts. Özturan will work alongside existing Managing Director […]
elho selects STROOM as strategic media partner
After a thorough pitch process, elho has selected media and performance agency STROOM. elho is a thriving family business with over 60 years of experience in creating 100% recycled plastic designer plant pots and accessories that make growing, cultivating, and harvesting plants easier while enhancing both indoor and outdoor spaces. Based in Tilburg, the company […]
Simon Lévelt chooses mediacommerce agency STROOM
Coffee and tea brand Simon Lévelt, aims to pursue a growth strategy and reach a broader audience. After consulting with various agencies, Simon Lévelt has selected STROOM media and performance agency for its strategic expertise combined with strong media planning and buying capabilities. Established in Haarlem in 1995, Simon Lévelt has grown into a coffee […]
Acorn Adventure partners with Modern Citizens
Modular agency Modern Citizens today announces an exciting new rebrand for Acorn Adventure. Bringing a new identity and strategic brand vision to a 40-year-old leader in outdoor education as it becomes a digital gateway to the outdoors for schools, families and young people across the UK. Modern Citizens has created a forward-thinking platform that positions […]
Candid launches mJourney – on the spot advertising
Candid announced today the launch of mJourney, a location-based advertising specialist. Mobile Journey, a previously acquired company, will be incorporated into this new entity, with Cynthia Openneer appointed as the Commercial Director. mJourney represents a broad vision for location-based advertising and an expansion of Candid’s media portfolio, shifting the focus from solely “Mobile” to a […]
Headlam Group appoints Houston to manage UK integrated communications
Headlam Group Plc, the UK’s leading flooring distributor, has appointed PR and Communications specialist Houston to manage its UK communications strategy across corporate, financial, investor relations, trade and consumer media. Following a competitive pitch process, Houston was selected to deliver a 360 communications strategy for the Group, which has been a market leader for more […]
Candid launches digital Media Marketplace RLVNT
In line with our mission to simplify advertising for brands, we announce the launch of RLVNT. RLVNT is a Media Marketplace that makes real-time digital advertising directly accessible to both advertisers and agencies aiming to fully leverage programmatic and digital advertising across all media channels. RLVNT makes programmatic media more accessible for businesses of all […]
STROOM wins DierenLot pitch
After a pitch involving five agencies, the DierenLot Foundation has decided to continue its collaboration with STROOM. The Candid agency will remain responsible for DierenLot’s media strategy, planning, and purchasing. Additionally, STROOM will further support DierenLot with a data-driven approach. Jane van de Berg, General Manager of the DierenLot Foundation, stated: “After working together for […]
